Kayou JieYang

In bustling Jieyang, the 80 m² Kayou flagship fuses gallery-like brightness with otaku energy to spotlight trading-card culture. A luminous “portal” façade, edged in diffused LED strips, frames full-height glass that tempts passers-by with rotating character art. Inside, matte-white walls and ceiling baffles bounce 4 000 K track light onto modular gondolas finished in high-gloss laminate; their cantilevered tiers create the illusion of weightless card boxes floating in formation. Brand-yellow logos punch through the monochrome shell, while floor graphics in cyan and magenta cue product zones—anime booster packs, pony collectibles and ultimate-series display lockers. Two perimeter alcoves transform into selfie stages via magnetic PVC murals, refreshed seasonally to track IP releases. At the back, a 15 m² battle zone pairs fold-away tables with wall-mounted LED scoreboards, allowing rapid changeover between tournament play and demo workshops. Beneath the fun, hidden power and data tracks, clip-on shelves and castered fixtures guarantee overnight re-sets, keeping the store as agile as the TCG market it serves.





